ERA American... Developing Talent Since 1981 

Both experienced agents and those new to the industry will find at ERA American the training they need to excel in their career. 

• R.O.T.C. - Results Oriented Training Course
• AccelERAtion
• Top Gun ERA Advanced Training
• The Masters Program
• ERA e-Campus - Online Training

R.O.T.C. - Results Oriented Training Course 

Come to learn... Stay to succeed!

The building blocks of this development program are selected to build a solid foundation in a sales professional's career.

PROTECTING YOUR PROFESSION

• Policies & Procedures
• Errors & Ommissions
• Risk Management
• Legal Issues and Current Hot Topics

BUILDING YOUR PROFESSION

• Personal Marketing Options
• Niche Marketing
• Follow-Up Prospecting
• Holding a Successful Open House
• Relocation & Referrals

WORKING SMART WITH TECHNOLOGY

• Team ERA
• Neighborhood Library
• Processing & Loading Photos
• Dealing with Media
• Establishing and Promoting Your Web Presence
• Enhancing Your Listing's Presence on the Net
• Listing Syndication

WORKING WITH SELLERS

• CMA's: Doing a CMA online
• Understanding the Net Sheet
• The Marketing Presentation
• Overcoming Sellers' Objections
• Servicing the Listing
• Utilizing a 32-Week Seller Follow-Up Program
• Com-Central: Your Virtual Workspace Online

WORKING WITH BUYERS

• Converting Floor Calls to Appointments
• Qualifying Buyers
• Mortgage Products
• Presenting Offers
• Negotiation
• The Contract
• Writing and Processing Digital Contracts

Developing the Internet Star in You

Today's technology offers a Realtor® so many options to better market both their listings and their talent. Use of technology can help an agent to work smart, freeing them to do what they do best - selling houses. Yet, for many hi-tech can be confusing. At ERA American, we offer extensive, current training and streamlined information systems to make you a tech-star.

• Individual web site linked into an advanced LeadRouter system
• Listing syndication to dozens of property search sites
• Enhanced listings on Realtor.com
• An online contact management system for hands-off processing
• Drip email campaigns
• Email Blasts
• e-Newsletters
• Online professional printing tied into your database of contacts
• Photoography and media tour training and processing

Contact us. Let us show you how you can build your internet presence better and faster.