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ERA NEWS: (Current issues affecting your Florida home)
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HELPFUL INFORMATION FOR SELLERS
Getting Your House Ready to Sell
Even before you start interviewing prospective real estate professionals, there are steps to present your house in it’s most favorable light to agents and shorten the time between listing your home and showing it to possible home buyers.
• Ready to Sell Checklist
• Curb Appeal is Crucial
Price your Home to the Market
Pricing your home at a predetermined price regardless of current conditions in your local market, sets the stage for a major disappointment. Real estate values are determined by the marketplace. Work with a real estate professional who serves your area, knows the current state of your market, and will research comparable sales to help you arrive at a realistic listing price.
Market Positioning - Tips on Pricing Your Home
“9 Years at a Glance” – Appreciation of Home Values in the Northwest Florida Market Area
Your Home’s Marketability
How fast, how well and how much your home sells for is determined by its marketability. Some things that affects your home’s marketability may be out of your control, such as it’s location. Other things that determine your success in selling may be things you do have a say over, such as the real estate professional you select, how your home compares to others, and actions you may be able to take to increase the odds in your favor.
The Process of Selling Your Home
Whether you decide to use a Realtor® or sell your home yourself as a FSBO, the basic procedure for each shares many of the same steps. The difference is whether you choose to put a team on your side or go it alone.
The first step would be to select a sales professional to represent you in marketing your home. Your Realtor® has a responsibility to look out for your best interests. You will want to discuss what this entails. Next, interview several agents and negotiate a listing agreement. Ask prospective agents if they have an individualized marketing plan for your home – how they plan to represent it at its best, how they plan to “show” it in real life and in the virtual market of the internet.
The second step is preparing your home to look its best. An experienced agent can assist you with suggestions as to what needs to be done to make your home outshine the competition. The foundation of this step is to clean, de-clutter and improve your home’s first impression. Consider hiring a professional home staging consultant, or ask your Realtor® for homestaging tips.
The ERA American Realty Advantage
Thirdly, decide the sales price. Figuring out what your home is worth is challenging. Your Realtor® can provide you information about sales of homes similar to yours in the community. We call this a Comparable Market Analysis. Our real estate professionals will provide this free of charge, along with a market plan for selling your home for more money in fewer days with the best prospect for a closed sale.
Once the sales price is decided and a listing agreement is reached, starts the fun of marketing your home. Your ERA American Realty sales professional will gather information about your home, photograph it, and enter it into the Multiple Listing Service. In addition to this, he or she will build a virtual package for promoting your home online including media tours, enhanced representation on Realtor.com, syndication to dozens of websites and more. He or she will schedule office tours, open houses and gain feedback to keep you informed about how buyers and other agents respond to your home. As your sales professional receives purchase offers, he or she will negotiate for you and keep an eye out for your best interests. Our real estate professionals are the best trained in their market. Each one receives extensive education in marketing techniques, negotiating methods, and current real estate issues that may affect your transaction. Once a sales agreement is established, your ERA American real estate professional is trained to oversee the closing process and guard against unforeseen complications to take your contract through to a smooth closing.
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What is the Multiple Listing Service?
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How the Lockbox Helps Sellers
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When an Offer Becomes a Contract
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Myths and Facts About Appraisals
Relocating to Your New Community
If you are planning a move away from Northwest Florida or are military and will be leaving Eglin Air Force Base, Hurlburt Field or Duke Field to PCS to another base, let us help you in choosing a Realtor® expert in that community.
Whether you are moving across the county or across the country, ERA American Realty of Northwest Florida will help you with all of your relocation needs. ERA is leading the real estate industry with more relocation transactions each year than any other real estate professionals.
